Avonbury Place’s branding projects a dynamic yet inviting identity—perfect for urban dwellers seeking a refined yet approachable lifestyle destination.
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(VANCOUVER · CAN · 2024)
(RESIDENTIAL)
Avonbury Place Branding & Website Design
Objective
To create a modern and visually striking brand design that reflects Avonbury Place's identity as a sophisticated, contemporary hub or destination. The branding should communicate a sense of precision, elegance, and approachability.
At Avonbury Place, we redefine modern spaces by blending structure, style, and innovation to create a harmonious environment that inspires connection and growth. Our brand is a beacon for those who value precision, creativity, and purpose in every detail.
CREDITS.
DESIGN TEAM.
D-CLASSIFIED STUDIOS
LANDSCAPE ARCHITECTURE.
DREAMERS AND CO.
3D ILLUSTRATIONS.
D-CLASSIFIED
PHOTOGRAPHER.
ROGER BENOIT
The Avonbury Place logo and typographic design is an intentional interplay of form and function. The typography employs clean, geometric lines with softened corners, balancing professionalism and warmth.
The abstract graphic component resembles an angular pathway or architectural blueprint, signifying direction, progress, and connectivity. Its bold lines and dynamic shapes suggest movement and innovation while aligning seamlessly with the structured grid.
The use of a dual-tone palette—rust red and soft teal—strikes a balance between boldness and calm, creating an emotional resonance with the audience. Rust red evokes energy and confidence, while soft teal adds a sense of tranquility and trustworthiness.
bauhaus closed
Humanist521 BT
Egyptienne Fette 65 Bold
ABOUT.
AREA.
12048 SQFT · 1120 SQM
ROOMS.
40 ROOMS
HIGHLIGHTS.
POOL · SPA · 2 RESTAURANT
Avonbury Place is more than just a building— it's a lifestyle destination.
This landing page will highlight the brand’s indentity, through dynamic visual heirarchy—including consistent presence of the logo, color palette integration and geometric elements. A playful, yet welcoming tone throughout is used to foster a sense of community and accessibilty - aligning well with the urban, lifestyle driven target market.
DESIGN TEAM.
D-CLASSIFIED STUDIOS
ux/xi design
ROGER AARON
animations
ROGER BENOIT
